Monthly Themes
ChatGPT Advertising graduates from beta to a full workspace
Recommendation content overhaul
Batch of quality-of-life improvements across the platform
LLM Ads
⭐ Full ChatGPT Ads Workspace [Core | Advanced]
Run campaigns end-to-end from Parsnipp — create a campaign, set budgets and targeting, and launch. Everything is created on pause, and nothing spends a dollar until you explicitly activate it.
⭐ AI-Drafted Ad Copy [Core | Advanced]
AI drafts your ad copy three ways: from the buyer questions your brand is missing from in AI answers, straight from products in your catalog, or from facts AI gets wrong about your brand (so the ad asserts the truth). A guided one-step setup takes a draft to a ready-to-launch campaign.
Organic vs. Paid Performance Dashboards [Core | Advanced]
New dashboards show your organic AI visibility next to what paid is adding, with the trend over time and a marker for when ads started. History is frozen weekly so the story doesn't rewrite itself.
Spend Protection [Core | Advanced]
Automatic alerts when an ad is spending with nothing to show for it, an AI reviewer that flags weak ad copy before it wastes budget, and a health check that tells you if OpenAI can't approve your account (and exactly how to fix it).
GEO Content
Recommendation Quality Improvement [Free | Core | Advanced]
Every piece of recommendation content was audited and updated. New recommendations were also added around citation strategy.